PPC (pay-per-click), SEM (search engine marketing) or Paid Search. Whatever you call it, it's advertising that can work wonders for your brand and your business. Paid search advertising places relevant advertisements in front of people searching for your product or services. Investing in Paid Search is extremely important, especially when your SEO efforts haven't started paying off quite yet.
The key to a successful PPC strategy is a constant eye, but achieving that is difficult for small businesses and nonprofits who don't have a marketing team. That's where I come in.
I use the largest platform for Paid Search Advertising available, Google Ads, to set up a variety of ad campaigns targeted at the best keywords for your business. I then keep an eye on what's working and what's not, and tweak the ads accordingly.
Ready to reach customers who are searching for you? Get in touch, I'm ready to help.